Tenison Ottoni Shirai

As Executive Radio Director

• Created the new infrastructure of UMradio with a new studio and cameras for the production of the new live podcasts.

• Created the integration between Radio and TV for sharing new live programs.

As Executive TV Director

• Created the integration from UMtv and Geoscience Research Institute of Interamerica with new live TV program (Nuestros Origenes, Revelaciones) and the new video series “Punto Geo”.

• Coordinated and developed the channel's operational activities according to the mission and philosophy of the institution, improving operations including infrastructure, budget, staff, existing programming, and creating new live programs.

• Planned and executed the contractual addition of the UMtv to the Wizz TV channels lineup, one of the largest MSO in north of Mexico, significantly expanding the UMtv audience in Nuevo León, Mexico.

• Planning and implementation of the automated Master Control of the UMtv, with the installation of new optic fiber poles, connecting the University Church to the master's control room at the Communication´s Building.

• Created and produced the “UMi project” (innovation and research talks): An auditorium recording with live audience featuring of many UM conferences and meetings.

• Coordinated an agreement with the Multimedios Television Network of the Citrus Region (north of Nuevo Leon State) to interview leaders and professors of the UM in the local newscast with the objective of projecting the UM regionally to four cities in the region.

• Coordinated creation of the media multi-platform for broadcasting UMtv programing including Internet streaming, Facebook, YouTube, Wizz and Destel, both MSOs.

• Created the new TV programming with the first weekly live interactive UMtv program, "Un Momento de Paz".

• Planned and executed the first master control for broadcasting the 24/7 programming.

College Subjects

• Marketing Project

• Communication Business Administration

• Communication for evangelism

• Introduction to Organizations

• Photography

As Financial Manager

• Responsible for the financial operations of the School of Arts, Architecture, Communication and Design.

• Managed with the financial direction of the UM the creation of the operating budget for UMedia.

• Created the UMedia Studios, UMedia Visual Arts and UMtv as new areas of UMedia Department.

• Management of financial operations of the UM exhibit stand at the GC Session in San Antonio, 2015.

• Managed the new infrastructure for UMedia, FABLAB, ARTLAB, UMtv, UMradio.

• Managed the design of a new media brand identity.

As UMedia Director

• Directed the UMedia creation as an integrated departments including, Design, Audiovisual Production, Radio and Journalism & Digital Communication.

• Managed the production of Institutional Communication projects.

• Managed and supervised the financial operations including accounts and budgets.

• Developed the new mission and vision statement of UMedia.